Since 1999, Gravitate has specialized in crafting custom web designs and effective marketing strategies for our New York based clients. Simply put, our mission is to help our clients hit their goals, regardless of where they operate in the world. From responsive web development to search engine optimization, we have the depth in our services and talent to get the job done.

Partnering with Taskstream
Taskstream is a New York client in the ed-tech business, and we launched their new website in January 2017. Taskstream offers cloud-based assessment tools that help colleges and universities gather, generate and use better data to improve student learning and program quality. Since they have a range of offerings, the biggest challenge was to quickly guide visitors to the appropriate section of the website without overwhelming them with incomprehensible industry jargon. Our two teams forged a strong partnership that’s a win-win for everyone.
Our Process
Our process is simple: we listen before we create, then we measure and repeat. We refine because we’re never satisfied. We test, hone, and customize our process to better suit your specific goals, and we work to redefine the digital experience in your industry.
Analysis and Strategy
We don’t only listen to your needs; we dive deep into historic performance data and identify what works and what doesn’t. This fuels our information architecture, content strategy, and design.
Content Creation
We don’t have to create the content, but we’d like to. They are many benefits of hiring a copywriter to write your website copy but to keep this paragraph short and to the point, we provide an outsiders perspective and have years of experience writing for the web.
Website Design
Designing websites has been our bread and butter since 1999, and we’ve been pushing web design boundaries since. Over the years, we’ve developed a process that helps us efficiently design websites that capture your audience’s attention and guide them down the conversion funnel.
Custom Web Development
We meticulously develop adaptable, responsive websites that are simple to update and customized for each client’s specific needs. Additionally, we’ve helped our clients develop custom plugins to streamline content updates and easily track problems, users, actions, and more.
Post Launch
We continue to work with our clients post-launch on digital marketing efforts, web design changes, development improvements, or simply keeping their website up-to-date with the latest browser and security updates.